Why Your Business Needs Intelligent Automation

Why Your Business Needs Intelligent Automation

Zoe Larkin


Content Queen

December 19, 2022

If you're like most business people, you've tried to automate your processes as much as possible, but some tasks still need too much human interaction to automate- or so you thought.  This is  where Intelligent Automation saves the day. 

As of 2021, Intelligent Automation (also known as 'Intelligent Process Automation' ) is one of the biggest trends in the business world, and it’s no surprise. It can help you do everything from scheduling social media posts to responding to customer inquiries. The best part? It can do all of this while learning and improving accuracy and efficiency over time. 

So if you're looking for a way to take some of that manual load off your shoulders, Intelligent Automation tools like Levity, are the answer.

In this article, we explain what Intelligent Automation is, how it works, and how it can be used by companies of all sizes. We’ll also look at examples of IPA from top industries, including healthcare and the world of finance. Let’s begin.

Benefits of Intelligent Process Automation for your business

The first thing you’re probably wondering is ‘Why do I need Intelligent Automation?’. Well, AI-powered automation can really bring your automation processes to the next level, going beyond classic systems that can only work through an ‘if this, then that’ approach.

Intelligent automation is a rising trend amongst businesses, and there is more than a few reasons why more and more organisations are implementing this technology.

Here are some of the key benefits Intelligent Automation brings to the table, regardless of industry:

Benefits of intelligent automation
Benefits of Intelligent Automation

Reduced costs

Intelligent automation means businesses can quickly adjust their capacity when sudden surges in demand happen, allowing them to maintain a high quality customer experience with minimal disruption or costs. Since IPA runs in the background with no need for human interaction, it can respond to a very high demand without any extra resources.

With IPA companies can ensure that peak seasons don't harm employee satisfaction and keep customers satisfied!

“Manual tagging slows down our onboarding efforts. With Levity, we identify and tag 60+ product attributes accurately, significantly speeding up how quickly our stylists use new products in their capsules.” — Shivika Sinha, CEO Veneka

Improved accuracy & quality

Using Intelligent Automation, businesses can lower the risk of transactional errors like errors in data input. IPA learns from the data you feed it, meaning the accuracy improves over time.
This can help improve overall data accuracy and data-driven decision-making.

Get valuable insights from all your data

Businesses need to tackle two simultaneous challenges – increased competition for services and scarcity of workers, which can limit business development. Due to a lack of available employees, many businesses can’t take advantage of the massive amounts of data they have. 

Here’s where IPA comes into play, relieving employees of manual data processing and analysis and enabling businesses to easily and effectively pull insights form their unorganized data, such as emails or customer reviews.

Better customer experience and service

Software systems are available 24 hours a day, seven days a week, ensuring predictability, reliability, and continuity of service—even during periods of high demand. This means businesses can:

  • Provide a richer, more pleasant customer experience.
  • Bring a higher-quality, more dependable product to market, quicker.
  • Respond to customer questions instantly.

Stop wasting time on tasks that can be automated!

With Levity, even complex data such as images, documents, and text can be automated. Connect your existing systems to AI without writing a single line of code.

Start for Free

Stop wasting time on tasks that can be automated!

With Levity, even complex data such as images, documents, and text can be automated. Connect your existing systems to AI without writing a single line of code.

Start for Free

What are some applications of Intelligent Automation?

Let’s look at a few practical examples of how Intelligent Automation can help you below.

Reduce quality check errors in the production line

Quality inspections are essential for modern manufacturing companies. Thanks to Intelligent Automation software, manufacturers can automate these processes.

Automation tools should reduce human intervention while achieving human-level accuracy or better, as well as optimizing production capacity and labor costs.

With Intelligent Automation, manufacturers can save thousands of hours by dramatically lowering mistakes thanks to  AI-based systems that learn from large amounts of data. 

Automatically check item quality on the production line with Levity
Automatically check item quality on the production line with Levity

Automatically send emails where they need to go

Intelligent automation can drastically reduce the amount of time you spend sorting through emails. Since it is more than simple rule-based automation, your emails will be categorized based on their content rather than whether it meets a certain requirement, like coming form a specific sender or having a particular keyword in the subject line.

With tools like Levity you can set up a workflow that classifies all of your incoming emails according to whichever tags best suit your needs and reroute them to the person or department the emails are relevant to. This way, your inbox will sort itself out in the background, working just like your own brain does.

Clean up your inbox with Levity
Clean up your inbox with Levity

Prioritize customer support tickets according to their urgency

Another benefit of Intelligent Automation is it can process language with the same logic as a human would. 

What does this mean for your customer support team? You can classify all incoming support tickets based on whether they are urgent or not, and give immediate attention to the users that need it most. The best part is that you train the model with your own data, so the labels ‘Urgent’ and ‘Not urgent’ work based on what this means for your particular case.

Bring your customer support to the next level with Levity
Bring your customer support to the next level with Levity

Optimize your customer onboarding experience

Software powered by Intelligent Automation can help you make your onboarding process as smooth as possible, both for you and for your users.

Getting all needed customer data during onboarding can be a burden - it isn’t rare for documents to be missing signatures, scans to be blurry, and pictures failing to show what's essential.

Manually checking documents is tedious, and getting back to customers to request missing records is even more tiresome.

IPA tools like Levity help you identify and verify documents in real time and notifies the right person when they are complete so that customers can get started right away. Say goodbye to frustrating back-and-forth emails asking your customers for more information!

Optimize your customer onboarding experience with Levity
Optimize your customer onboarding experience with Levity

What is Intelligent Process Automation ?

Now that you are aware of all the different ways in which your business could benefit from Intelligent Automation, you may be wondering how it works - what is behind this powerful automation software?

To get an understanding of what Intelligent Process Automation (IPA) is, we need to talk about the foundations of this technology, Robotic Process Automation(RPA). Both are very useful technologies for businesses, enabling you to automate repetitive tasks, but which one you should use depends on the task at hand.

Robotic Process Automation (RPA)

RPA software is a form or process automation that automates simple and repetitive activities across a wide range of applications. It’s most useful for automating basic  rule-based functions, with an ‘if-x-then-y structure. IThat being said, it also comes with its limitations. 

Imagine RPA as a digital assistant; one that can reroute papers, sort and file attachments, and execute actions based on keywords. However, this software isn't intelligent (i.e., it is missing the ability  to make its own decisions).

If you recieve an email reply with a pre-determined keyword listed, RPA can act on this. But this is where it reaches its limit. If the email does not include that specific keyword, even if the context is the same, RPA is at a loss and will not be able to do the correct action. RPA will just do what it is taught and will not change its behaviour based on previous experiences

With that in mind, let’s look at Intelligent Process Automation.

Intelligent Process Automation (IPA)

IPA combines RPA, Machine Learning, and other AI This means that IPA can automate more complex processes than RPA while using a more ‘intelligent’ human-like approach.

One of the main differences is that unlike RPA, Intelligent Uutomation is well suited to recognize and analyze unstructured or semi-structured data (think of files like PDFs, free form text,images, and video). Intelligent Process Automation can handle unorganized data like this, without access to large training data sets or complex, rule-based training.

Levity is an example of an IPA tool. It can automate your email campaigns, inventory management, survey responses and many ther processes involving unstructured data. And it can do this as accurately as a human would with little to no time investment.

Which should I use? - A general rule of thumb

If you are looking for a basic automation on rule-based tasks, RPA could work for you But for more complex automation like detecting the tone of a reply, detecting objects or analysing responses, IPA tools are where you should look. They learn from  previous experiences, make contextual choices, and can handle unstructured data sets.


Let Intelligent Automation help you make the most out of your time

Lower operation costs, better quality, and better customer service, it’s no surprise that so many businesses are turning to Intelligent Automation. Companies that introduce it in their workflows are better equipped to become innovative, competitive, and go through digital transformation.

Thanks to Intelligent Automation, you don’t need to hire large teams or invest a lot of resources to be able to automate your processes. Thanks to AI- powered automation, your teams can free up their workload without a single line of code involved! 

Set up your custom workflows now and say goodbye to boring work.

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