Customer Success Story: How Core Logistics is Building a Scalable Freight Operations Through Intelligent Automation

Introduction

In freight brokerage, operational efficiency is the difference between scaling profitably and falling behind. Core Logistics, a Florida-based brokerage specializing in the open deck market, operates in an environment defined by high volumes and constant coordination. As a family-run operation with a strong bias toward modern technology, they understood that sustainable growth required building systems that could handle complexity reliably.

The Challenge: Manual Bottlenecks

Like many brokers, Core Logistics relied heavily on email-driven workflows. Shipment tenders arrived as PDFs, requiring team members to manually enter details into Turvo, their transportation management system.

• Time Consumption: Each load took a team member 5 to 10 minutes to process manually.

• Operational Risk: Manual entry introduced the risk of costly mistakes, such as sending the wrong truck type.

• Template Fatigue: They initially worried they would need to adapt templates for every single customer format.

• Software Reliability: The team was frustrated with other software that frequently suffered from broken API or EDI connections.

The Solution: Automation That "Just Works"

Core Logistics implemented Levity as an automation layer to connect their core systems.

• Automated Order Entry: Levity extracts data from PDF tenders and creates loads directly in Turvo in real time.

• System Synchronization: Levity connects Turvo and Front, posting AI-generated updates back into Front with a direct link to the Turvo shipment.

• Template-Free Flexibility: The system is not dependent on rigid templates; it handles different formats automatically.

• Seamless Onboarding: The process was described as the "least painless" setup they had ever experienced, taking only a matter of weeks.

Customer Perspective

"We have so much software, but Levity is definitely our favorite piece of software because it just works. It is a night and day difference from competitors we've tried whose tools did not work for our use case."

The Transformation: Scalable Results

The impact was immediate. Core Logistics started with one customer and has since expanded to their largest 5–10 accounts.

Advice for Other Companies

For companies looking to automate similar workflows, Core Logistics offers a straightforward calculation: If you have several thousand orders coming in via email, each taking five minutes or more to enter manually, you have a great use case for Levity.

They also emphasize the importance of having a dedicated internal counterpart who knows the operational details and is mandated with getting automations live. Core Logistics believes the platform’s versatility offers "almost unlimited uses" for those willing to embrace the latest technology.

Conclusion: A Model for Modern Freight Forwarding

Core Logistics’ journey highlights what’s possible when automation is applied thoughtfully to real operational challenges. By eliminating manual work, reducing risk, and connecting systems into a single, reliable workflow, they’ve built an operation that scales with confidence.

For freight forwarders facing growing volumes, email-heavy workflows, and pressure to do more with less, the takeaway is clear: the right automation doesn’t add complexity, it removes it. With the right foundation in place, teams can move faster, make fewer mistakes, and focus on what truly drives the business forward. The result isn’t just faster workflows, it’s a stronger, more resilient operation.